AI-Powered Fashion Revolution: How TRUSS is Turning the Industry on Its Head!

Hold onto your hats, folks, because the fashion world is about to get a seismic shake-up! TRUSS, a brilliant UK-based fashion tech startup, just snagged a whopping £300K investment from FIGR Ventures, and guess what? This isn't just any investment—it's the golden ticket that activates a jaw-dropping £1.1 million grant from Innovate UK! These are the same game-changers who backed Aegiq—remember them? And let's not forget the £345K pre-seed round with SFC Capital, which also has its hands on notable names like Laennec AI and Magic AI.

This cash injection propels TRUSS towards greatness, enhancing their data catalogues, expanding their superstar team, and locking in sizzling partnerships with global players like the University of Warwick, Depop, and Selfridges. They're cooking up a revolutionary algorithm ready to identify any fashion peacock from their vast database with just one snap. That's right, folks—instant recognition!

Brace yourselves for a revolution in fashion resale! TRUSS is tackling the resale fashion industry's biggest headaches: the soul-sucking time and pesky inaccuracies of cataloguing used clothing. Forget the old, cumbersome methods; TRUSS uses AI magic to blitz through inventory at lightning speed. Seconds are now the ultimate currency, people!

With the power of AI, TRUSS's trailblazing platform deciphers garments from a single photo, ensuring transparency and skyrocketing searchability. Say goodbye to manual tagging—fashion retailers, marketplaces, and brands can finally breathe easy. TRUSS isn’t just streamlining operations; it’s championing sustainability and the circular fashion economy.

What’s next for this fashion tech phenomenon? Armed with strategic backing and accolades for innovation, TRUSS is on a mission to redefine fashion resale as a slick, transparent, tech-driven powerhouse! Woody Lello, TRUSS's CEO and visionary, extolled FIGR’s unmatched support and their hands-on approach, setting a new gold standard in the VC realm.

Meanwhile, FIGR Ventures is ecstatic about their first plunge into TRUSS land. Fiona Humphries, Managing Director at FIGR Ventures, is betting big on TRUSS, declaring it a trailblazer ready to reshape the consumer sector and make circular fashion a reality.

Don’t blink—you might just miss the fashion revolution led by TRUSS! Get ready to say hello to the future of fashion with dynamic breakthroughs and a greener tomorrow!